Not everyone is your customer. So, before spending thousands of dollars on your marketing campaigns, it’s important to know who you are trying to reach. Creating customer personas should be the first step to any marketing campaign. What you … [Read more...]
Conversion Rate Optimization for WooCommerce – An Infographic
As a WooCommerce store owner, you want to make your store as profitable as it can be. This is where conversion optimization comes in. We created this easy-to-follow infographic to help you optimize your store's conversion rates. Should you ever need … [Read more...]
How to Add “Where Did You Hear About Us” Field on WooCommerce Checkout
As an e-commerce store owner, it is important to know where you are getting your customers so you can plan your marketing efforts. You can either focus on channels that help you convert or tweak your marketing strategy on channels that are not very … [Read more...]
Why Use Long-Tail Keywords for your WooCommerce SEO
Are you optimizing your WooCommerce products but find that you are not getting any traction? It could be because you are optimizing for the wrong keywords. Many e-commerce businesses find more success with long-tail keywords. But what are long tail … [Read more...]
12 WooCommerce Tasks You Should Outsource
How much value do you put on your time? As a business owner, this is a question that you should be asking yourself. Ideally, you should be working on your business rather than in your business. This entails hiring staff to handle the day-to-day … [Read more...]
How to Write Easy-to-Read Content for Your WooCommerce Store’s Blog
It’s important to come up with a strong headline and back it up with great copy. But if readers find your content hard to read, they could leave your site. To avoid this, you should optimize your content for ease of reading. Use of simple words along … [Read more...]