As an e-commerce store owner, it is important to know where you are getting your customers so you can plan your marketing efforts. You can either focus on channels that help you convert or tweak your marketing strategy on channels that are not very … [Read more...]
Why Use Long-Tail Keywords for your WooCommerce SEO
Are you optimizing your WooCommerce products but find that you are not getting any traction? It could be because you are optimizing for the wrong keywords. Many e-commerce businesses find more success with long-tail keywords. But what are long tail … [Read more...]
Why Use Storefront Theme on Your WooCommerce Store
Storefront is the ideal platform for your WooCommerce store, providing a rock-solid foundation without the extra bloat or features. Developed by WooThemes, it reaches up to 3,000 downloads daily. But why use Storefront Theme on your WooCommerce … [Read more...]
12 WooCommerce Tasks You Should Outsource
How much value do you put on your time? As a business owner, this is a question that you should be asking yourself. Ideally, you should be working on your business rather than in your business. This entails hiring staff to handle the day-to-day … [Read more...]
How to Integrate WooCommerce into a non-WooThemes Theme
WooCommerce (WC) and themes from WooThemes go hand in hand when building an e-commerce website. But what if you wanted to use a theme not from WooThemes? There may be some compatibility issues but it could still work. To solve these problems, we’ll … [Read more...]
Ivan Bjelajac: On Working with Passionate People in a Dynamic Environment
UPDATE: Ivan Bjelajac is now CEO of Devana Technologies. Ivan Bjelajac is Chief Operating Officer of Devana Technologies. Before joining Devana, he was a freelance web developer in 2006, moving onto various technical support and management roles. … [Read more...]
How to Install an SSL Certificate on Your WooCommerce Store
For WooCommerce stores, an SSL certificate plays a huge role in securing sensitive data for your users particularly their credit card details and other payment information. Having a secure WooCommerce store builds your customers’ trust. Without … [Read more...]
Why Should You Keep WordPress Updated?
WordPress is getting more popular as a platform for creating e-commerce stores. Because of this, WordPress sites have become attractive targets for hackers to try and break into. There are a few reasons why hackers do this but the main motive has … [Read more...]
Speed Optimization to Help Your Online Store Rank Higher
Site speed sells – it can help your rankings, and increase conversion. Why is this so? First of all, Google announced that ‘page speed’ is now a ranking factor. Next, ensuring that your pages load quickly can lead to customer satisfaction. When … [Read more...]
How to Set Up a Static Page as Your Home Page in a WordPress Site
If you are creating an e-commerce store, chances are you’ll want a static page as your home page and not a blog or posts page which is the default home page for many WordPress themes. We’ll cover how you can do this in this article. Before we dive … [Read more...]
