Aside from the products or services you offer, there’s another crucial factor that may affect your conversion rate. We’re talking about your site speed. Any delay is enough reason to make your customers leave. This converts to lost revenue, which can … [Read more...]
Improve Website Page Load Speed by Optimizing Images for Web
Optimizing images on your website whether it’s an e-commerce store, a blog, or both is the single best thing that you can do to improve its performance. And it shouldn’t be a complex task really. Sure high-res images look great but when you’re … [Read more...]
How to Write Persuasive Copy for Your Online Store
Is your online store not giving the conversion rates you need? Something you might be overlooking is "persuasive copy". Persuasion and conversion go hand-in-hand. If you’re not persuading visitors, it’s going to be very hard for you to boost your … [Read more...]
WooCommerce Landing Pages to Boost Conversion
You just launched your e-commerce store using WooCommerce. Now, you want to go all out on your marketing campaign to boost conversion rates.If you want to get your campaign off to a great start, there’s one thing to remember – never start without a … [Read more...]
4 Steps to Creating Better Customer Personas for Online Stores
Not everyone is your customer. So, before spending thousands of dollars on your marketing campaigns, it’s important to know who you are trying to reach. Creating customer personas should be the first step to any marketing campaign. What you … [Read more...]
Understanding Search Engine Optimization (SEO) Basics for Your Online Store
Google’s business model is to return the most relevant search results on the web. That’s why people keep using them – and by ‘people’, it includes your potential customers. Being ranked on the top pages allows companies to receive more visitors and … [Read more...]
Preparing Product Images for WooCommerce
Preparing product images for WooCommerce can be a tedious task. You can easily snap a picture of your products and just add it to your site. Unfortunately, snap and upload is not the way to go. A digital image from a camera is usually very large. … [Read more...]
How to Optimize Email Opt-in Forms for Increased Conversions in WooCommerce
As part of your sales funnel, your goal probably is to convert site visitors into subscribers and later on, into paying customers. Email marketing is still one of the best means to connect with your potential customers after they’ve left your site. … [Read more...]
Design Tweaks on WooCommerce
Your online business using WooCommerce is all set. Each important element is in place and accounted for. Your website is done. You get regular traffic. You got your marketing strategies in place. You have a blog and you are active in social media. … [Read more...]
How to Create a Contact Form for WooCommerce
You might have used a good amount of your resources to create a website for your business. You have an inviting and irresistible call-to-action. The last thing you’d want to happen is for a potential customer to bounce away from your site because … [Read more...]
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