Many online entrepreneurs tend to overlook the value of emails because of the rise of social media and other marketing strategies. In reality, it remains one of the best means of delivering promotional messages to potential customers. Opt-In Email … [Read more...]
Understanding Search Engine Optimization (SEO) Basics for Your Online Store
Google’s business model is to return the most relevant search results on the web. That’s why people keep using them – and by ‘people’, it includes your potential customers. Being ranked on the top pages allows companies to receive more visitors and … [Read more...]
Speed Optimization to Help Your Online Store Rank Higher
Site speed sells – it can help your rankings, and increase conversion. Why is this so? First of all, Google announced that ‘page speed’ is now a ranking factor. Next, ensuring that your pages load quickly can lead to customer satisfaction. When … [Read more...]
Analytics Reports Help Your Online Store Maximize Profits
There is abundant data available on the Internet to help you better understand website traffic. All that data can be meaningless if you don’t know how to analyze and interpret it. Once you do, you could use the information to maximize your online … [Read more...]
Backup Your WooCommerce Store on WordPress
Your online store may be up and running, but it still requires consistent management. Your database grows as you add new products or post something on your blog. It would be a shame if you lose everything in an instant. This can be avoided by … [Read more...]
Creating and Editing Products on WooCommerce
Want to boost your online conversion and sales? Adding more products to an already existing store, with an already existing user base, is the way to go! You are not as limited by shelf space as a physical store, so make use of this and add more … [Read more...]
Design Tweaks on WooCommerce
Your online business using WooCommerce is all set. Each important element is in place and accounted for. Your website is done. You get regular traffic. You got your marketing strategies in place. You have a blog and you are active in social media. … [Read more...]
WooCommerce Landing Pages to Boost Conversion
You just launched your e-commerce store using WooCommerce. Now, you want to go all out on your marketing campaign to boost conversion rates.If you want to get your campaign off to a great start, there’s one thing to remember – never start without a … [Read more...]
Create Product Descriptions for Your Woocommerce Store
Product descriptions exist for one specific purpose – to sell. Imagine a potential customer browsing through your ‘Products’ page. She finds the perfect pair of shoes and decides to purchase it. She clicks on the image only to find a poor product … [Read more...]
Update Plugins and WordPress Core of Your WooCommerce Store
Just like websites, hacking is changing and evolving. Hackers are always on the lookout for new ways to exploit and infect all kinds of websites, including online stores. They adapt, and can even get one step ahead of developers. If you’re not … [Read more...]